In this course you’ll learn:
- Introduction: Understanding the power of Instagram as a marketing platform and how it can drive traffic to your website.
- Setting up an Instagram account: Setting up an Instagram account, including creating a professional profile, building a following, and creating a business account.
- Content creation: Content creation, including creating engaging posts, stories, and videos that provide value to your audience.
- Optimizing your profile: Optimizing your profile, including optimizing your bio, profile picture, and hashtags for search engines.
- Building relationships: Building relationships, including engaging with your followers, finding and joining relevant communities, and collaborating with other accounts.
- Running Instagram Ads: Running Instagram Ads, including setting up an Instagram Ads account, creating effective ad campaigns, and targeting the right audience.
- Measuring success: Measuring success, including tracking metrics such as impressions, clicks, and conversions.
- Continuously improving: Continuously improving, including experimenting with new tactics, seeking feedback, and staying up-to-date with the latest Instagram best practices.